Throes of the old and new paradigm shift experienced

Did not return for a huge investment in the corresponding returns.Carver children in Beijing, Shanghai and other major cities to open stores, counters 200, profits are always able to come up. Rong-Hua Zhang admitted that its own Armani Sunglasses brand has been in deficit and had to shrink stores.

    Has done for many years in a foreign company's brand marketing Chen Weidong that its own brand to expand on the rough road, is the foundry business transformation is difficult to avoid. "OEM production model is simple, as long as the protection of the quality of the line. While operating its own brands, if you do not change the thinking patterns, there is not weaker."

    For example, he said son, do like the big OEM orders, materials, design a complete, high-profit. Done its own brand, to the small volume, rapid production, the trend to change with the market. But for the foundry business, it is difficult to adapt to it.

    However, the present difficulties, not to Rong-Hua Zhang back, but he hired a number of designers from other companies and business managers to enhance team building. "Own brand although difficult, but ultimately will make business to the world."

    In the transformation and upgrade, Rong-Hua Zhang said China firmly supported by the larger city of Dongguan, the city allocated to the Ray Ban Sunglasses factory several million R & D funds. In addition, the Technology Bureau, the Environmental Protection Agency has funds for enterprise development in transition support. "I think not only called for transformation of the Dongguan Municipal Government, and sponsored funding."

Students to glasses as fashion accessories

Now, in primary and secondary schools where more and more students who wear glasses, some students also wear Chanel Sunglasses as accessories, the students will be among the more beautiful because of the glasses who compare with each other. Experts believe that students should wear glasses correct guidance, not blindly follow.

Primary and secondary schools in the Tanggu District, reporters learned that the glasses are a hot topic for students after school. For the glasses shape, color, texture, jewelry and so many students can join eloquent. "My face did not fit a square frame glasses, black frame is now more popular, I think pulls a pair of (glasses)." Tanggu Fifth, a student said.

For the purpose of wearing glasses, some students are for the treatment of myopia, and some students simply to "fashionable." Read the small flood in the eighth grade when the eyes are 5.0 medical school, but he put on his glasses. Hung said that nearly half of the small class of students are wearing glasses, "(wearing glasses) feel more fresh, seems he is very mature and very handsome."

Tanggu high school psychology teacher Ziyun Linna said that the growth of primary and secondary students are in transition, their pursuit of adult sense, very conscious about their looks, decoration and so on. "But if the pursuit is too strong, the formation of psychological comparisons to wear glasses, you need the correct guidance of teachers and parents." Linna said.

Tianjin Eye Hospital Outpatient Department doctors, checked if the diagnosis of primary and secondary pseudo-myopia, usually through early treatment, attention to maintenance, you can not wear glasses. If there is no right to wear GUCCI Sunglasses, not only is not conducive to vision correction, but will increase the damage to the eyes. Therefore, primary and secondary students under the guidance of a doctor should be wearing glasses.

Dongxiang: "Put enough embroidered shoes," leading the wave of national characteristics

Dongxiang is ancient and forth, and integration as the main Semu the Mongolian, Han and form, is endemic to China, ethnic minorities, mainly living in the Linxia Hui Autonomous Prefecture. Shoes and the Dongxiang back, security, shoe ornaments, like Sala, mainly shoes mainly, men mostly melanin surface, compared with women in embroidered Nike Air Max 90 shoes. Dongxiang embroidered shoes are mainly two: First, the soft end of embroidered shoes, suitable for tents or inside the carpet wear, shoe soles, uppers are embroidered with flowers, birds, the main techniques in flat embroidery; the second is the high end wood with the embroidered shoes, black cloth wrapped wooden soles, embroidered on the upper, which clogs worn not only in the festive day, or one of the bride's dowry when married, to bring her husband's family.

In the various ethnic minorities in the northwest, Dongxiang to "put feet", "full liberation," the said, but still sharp enough to foot-binding. Embroidered shoes the typical "three-inch golden lotus" big thing, shape than the "lotus feet" has evolved to help the waist with lace eyes, thick soles, plus a large second floor under the leather. Its shape, technology and popular women's Republic of China "put feet shoes" ("Jiefang Xie") is similar. This pair on display here, "put enough shoes" as the late Qing Dynasty old objects, these Shoes is now basically extinct.