To the appreciation of the Brazilian currency over the relocation shoe

Sao Paulo Industrial Union (Fiesp) pointed out that Brazil imports of industrial products subject to oppression and Nike Air Max 2009 marginalization suffered by Brazil in September last year to 17.3 billion RMB (about 10.1 billion U.S. dollars) in damage, and to reduce 46,000 jobs.

     Over the past 2 years, Brazil's demand rate for imports increased by about 2 percentage points, from 2008 before the outbreak of the international financial crisis, 19.6% to 21.2% last year. Union, Xisikafu (Paulo Skaf) said that in the late 1980s, industrial restructuring in Brazil accounted for gross domestic product (GDP) of 27%, now only 16%.

     Brazil's currency and the high cost of the problem of high domestic production due to the failure of production lines to other countries, or even shut down factories in Brazil. For example, shoe factories Vulcabras Azaleia decided in Asia (probably India) plants.

     In the absence of equal conditions of competition with foreign markets, the Brazilian shoe factories plan to export products manufactured in Asia to Mexico, Colombia, Chile and Peru, Latin American countries, and even the Brazilian national.

   Last month, Philips (Philips) concluded in the northeastern city Lei Xifu (Recife) operation \ 43 years of automotive bulb factory, the factory directly imported from Asia and Europe, product supply the Brazilian market on the grounds that the high cost of local production, reduce product Competitiveness. This decision caused Philips about 500 workers unemployed.

   There are headquartered in the United States, the world's largest aluminum products manufacturer Novelis, late last year in the northeastern city of Salvador to close factories in urban areas, so that 500 unemployed workers in the Christmas Eve.

     Novelis that the Nike Air Max 90 factory owner off excessive appreciation of the Brazilian currency and power costs are high (35% of total product cost).

Clothing prices brewing group, to kick off Nike Li Ning

Prices of wind to the sporting goods industry. The face of raw material costs, labor costs and rental costs, the sports Thomas Bracelet brand invariably ready to raise prices to deal with. "It costs a lot and you have to ask, Which companies have the issue price does not rise." Li Ning Company Limited (hereinafter referred to as "Li Ning"), director of external affairs and public relations, said Zhang Yan.

    2010 prices are adjusted the sports brand, but the magnitude is not large, the fourth quarter of 2010, Li Ning, the average retail price of footwear products increased by 7.8%; and Anta in the fourth quarter of last year, ordering the meeting, the average prices of apparel products in the range of 10%, footwear price increases of 5% or so.

    In 2011, faced with high cost, Li Ning plan "will achieve double-digit price increase." Earnings in 2010, Li Ning, its gross profit margin was 4.482 billion yuan, 47.3% of the gross profit margin the same as in 2009. Li Ning has already predict a rise in the cost of its impact. In its earnings report clearly states that in 2011 gross profit margin will fall one percentage point.

    Was also clear that the price of international sports brand Nike Air Max 24-7, and its executives made it clear that rising cost pressures ease, only by the price increases. Nike said a Beijing-based counters, sales staff wages did not rise, but prices have indeed increased over last year to a pair of pants, for example, rose at least tens of dollars. Nike price or a more substantial adjustments.

    Different brands of a certain percentage of annual price increases are not uncommon, but the collective price increases is very rare.

Variety Mickey "aiming at the peak of" new order will be successful fall

15-17 March 2011, Jinjiang Hao Teng Shoe Co., Ltd. was held at the Riverside Hotel Jinjiang Di Variety Mickey "aiming at the peak of" new conference theme of Meeting and the fall. Hall was fully packed and friends across the country agents, China Quality Inspection Association, Nike Air Max 2009 responsible person, Golden Eagle cartoons, Jia Jia, cartoons, children's Zhejiang Province and other powerful person in charge of children's media, invited to attend the meeting.

    The conference theme of "aiming at the peak of" theme launched a three-day conference agenda, relevant departments of the company common vision of market leadership and agents blueprint, and seek common development plan Mickey Variety. Topics at the meeting, vice president of Gauteng Shoes Co., Ltd. Mr. Luo Zhengming as we explained the meaning of the conference topics, he said, "aim at the main peak has two meanings: First, the so-called 'high mountain peak I', a hundred Mickey is the pursuit of changing the peak performance, team and even the peak of the peak industry. Secondly, I would like to head office and all partners to continue to climb the peak of the industry, major vendors of determination and courage, along with boosting Variety Mickey leaps and bounds. "

    Two years as the biggest dark horse shoes market in China, Luo total to introduce the Variety Mickey rapid development these years, from office buildings, stalls the rapid increase in the rapidly growing workforce to the rapid development of the store. He stressed that the future of Variety Mickey from the "core brand strength, competitive terminal,Nike Air Max 24-7 channel control, Direct the development of power" efforts in four major areas.

From Kolumb (Gelun step) Museum Interpretation ispo china 2011 new concept - "Light Outdoor"

As of February 25, the three-day seventh Asia Sporting Goods and Fashion Show (ispo china 2011) concluded. Overview of this year's ispo china, will be found, the interpretation of the spirit of sport and fashion personality challenges outdoor atmosphere of the West is no longer color with a strong, local brand has shown strong growth momentum. Among them, China's most competitive outdoor sports Nike Air Max brand Kolumb (Gelun step) proposed outdoor national characteristics of the new concept - "Light Outdoor", this year has become a major highlight of the show, foreign and domestic media have said a strong interest, competing for interviews and reports.
    Found in natural light so I enjoy the outdoor lifestyle
    Kolumb (Gelun steps) from the concept of environment-friendly society, combining characteristics of outdoor industry, proposed a "low-carbon environment, easily and naturally" oriented "light outdoor" concept, advocated by everyone, "affinity with nature" to relax and less busy, more leisure, less depression, more happiness, less pollution and more natural. I really found in nature, enjoying outdoor lifestyle.
"Outdoor light" concept put forward, for the first time outdoors and "low-carbon green" philosophy combined, in line with China's sustainable development model of economic growth, but also reflects Kolumb (Gelun steps) as a corporate social responsibility. Meanwhile, Nike Air Max 90 the "light outdoor" idea of a "relaxed" way of life, interpretation of the city people want from the intense pace of life and the enormous psychological pressure on the liberation of the requirements.